Website Optimization: Making It Accessible
What many people do not realize is that every time you visit a website, you download its contents to your computer. There are many people who swear up and down that they will never download a file when in truth they already have. This is where website optimization comes in.
In doing this, a person’s visit to a website will be made much more tolerable and may even guarantee return visits.
The first thing you can do is reduce the size of images. Images often take up the most space on a web, and even though they are required to enhance the overall user experience, there are steps that you can take to ensure that they download properly on the user end. In the old days the trick was to reduce the amount of colors in the image, but in today’s world that just won’t work. The best thing you can do is use a graphic design program to convert all of your web images to.png. This format is extremely small, and is perfect for website content.
If you want to host any type of video for a website then you should, but you should also do your best to keep it off the main server. Putting it onto your main server will cause serious problems, like causing many people to have to wait for the video AND the website itself to load. If you can stream your video from alternative servers then you will find that it’s a lot easier to load the other content. The only problem with this is that you need to constantly make sure that the links to the streaming video are all functioning properly.
If your user load is heavier that you anticipated, then it would be best to also move all of your content to various servers. By doing this you can have content loaded from the server that is least busy. This content can include graphics and even text. Though it will all be on different servers each user will get the exact same experience. Doing this reduces load times, ensuring that people will come back to your website.
If you want to offer physical downloads such as games or other types of media then these should also be allocated to different servers. The best part about doing this is the fact that you can have users sign up for paid accounts which will give them access to higher transfer speeds and exclusive content.
Finally you should definitely try to do some keyword optimization, or SEO. This means that you place specific keywords in your meta tags or the site, and you guarantee that these are words that people will be searching for when they go to their favorite search engine.
Setting up your own webpage is simple but making it the best webpage it can be is difficult. To make sure you get it right employ the services of a professional or just do some searching on the web to get more information. If you do everything right you’ll not have too many problems and you will always be able to achieve the best web site optimization.
